Pathex is a cutting-edge AI-driven platform that specializes in real-time audience analytics and targeted advertisement delivery. By integrating video sensors with advanced AI models, Pathex captures and analyzes live audience data, allowing brands and advertising agencies to deliver personalized ads effectively. The platform also offers detailed performance metrics for offline advertisements, ensuring a seamless connection between online and offline marketing strategies. Users can integrate Pathex with their existing marketing channels to optimize their campaigns through precise data-driven insights.