Cycle is designed to simplify the process of gathering and managing product feedback by allowing teams to easily capture customer insights from various sources such as Slack, Intercom, HubSpot, and Email. It features tools to record and transcribe customer calls, co-write user research documents in real-time, and automate the categorization of feedback using AI. With Cycle, teams can easily generate customer voice reports, collaborate on product planning, sync their findings with Linear, and create release notes to close the feedback loop with customers.